Apparel Merchandising

What is ‘Apparel Merchandising’?  Apparel Merchandising I n apparel industry, the term "merchandising" means the link between the management of garment industry (called exporter) and the buyer. In this sector, a merchandiser who creates a good relationship in between exporter & buyer, have to look after every steps like purchasing the raw material (trims, fabric etc), making the garment, finishing the garment, documentation for whole procedure (purchasing raw materials, development technique, production planning) and finally ship it out to desired destination.  Merchandising department is very important and valuable in the Apparel Industry. Merchandiser is the interface between Buyer & Exporter. A merchandiser is responsible from order analysis to shipment. This department is also mediates marketing and production departments.  Following are the main responsibilities of a merchandiser- · Internal & exter...

 What is Merchandising | Merchandising Definition What is merchandising?  What is Merchandising? Merchandising comes from the word merchandise. Merchandise means commodities or goods to be bought and sold. The word merchandising means the activity of promoting the sale of goods. The activities include-  -working very closely with buyers/seller and determining range of merchandise/goods to be sold  -buying them at right time  -calculating their price  -taking responsibility for promotion, display, sales forecast and stock levels  - giving policy guidelines to buyer  -producing current sales figures  -producing sales history reports  -determining a strategy with the Category/Merchandise Manager  -monitoring stock management & allocation to stores  -raising purchase orders to match range plan from buyers  -developing detailed spreadsheets for the buyers  -planning and f...